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XXII Habanos Festival Launches Montecristo Herederos and Deleggend Perfum

Last wednesday Habanos aficionados enjoyed an evening dedicated to the 85th anniversary of Montecristo brand with the presentation of the Montecristo Herederos. The Montecristo Herederos vitola has been selected by Habanos, S.A. to commemorate its 85 first years and the 30th anniversary of La Casa del Habano franchise network in 2020. Herederos was presented in a special case of 20 Habanos, parejos, and is exclusively marketed by La Casa del Habano and Habanos Specialists franchise network.

Montecristo is the best known and, perhaps, one of the most appreciated of the Habanos brands and is considered by many to be the benchmark for Habanos flavour. Its name had its origins in the novel The Count of Monte Cristo, by Alexandre Dumas, enormously popular among cigar rollers from the H. Upmann factory in Havana, where the brand was founded in 1935.

In the morning, the long-awaited presentation of the Montecristo Deleggend perfume was also held; with three products in the same line: Signature line, Blanc and Noir; designed for the enjoyment of those who find pleasure in life in acts such as the tasting of a Habano.

News source: Periódico Digital Centroamericano y del Caribe

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Last modified: 9 de March de 2020